Sunday, July 13, 2008

COSMOPOLITAN BEAUTY AWARDS


We attended the Cosmopolitan Beauty Awards last week and were thrilled to meet lots of beauty movers and shakers, Alexis Inge from Cult Beauty among them, and she agreed to take part in our "Beauty Minute" interview. The ultimate prize winners were YSL Touche Eclat (not a shocker, especially since most of the women in the room looked as if they were wearing it) for "Classic Award" and L'Oreal Paris Derma Genesis Cellular-Youth Nurturing Skincare (the longest product name in history) for Beauty Breakthrough Award.


Photo By: Matt Leete


I was a little surprised to see that the classic brands going stronger than ever and doing a great job in keeping up with the market and ahead of the trends. For example, the Best Colour-Rich Lipstick winner was the Givency Rouge Interdit, and the Reader's Choice (Readers Kiss of Approval) for Ultimate Lipgloss was the Lancome Juicy Tubes. For Best Foundation, Chanel was the winner with the impeccable Chanel Mat Lumiere Long Lasting Makeup. All this goes to show that the younger brands have a long way to go still, they were not featured throughout as I would have expected. Is the beauty business still a game only for the big and powerful? Where are the little "gem discoveries"? Where are the up-and-coming brands? They are not winning awards, not yet anyway...

The Cosmopolitan Beauty team led by Ingeborg Van Lotringen (left)

In the hair category I was happy to see some of my favorites. The Kerastase line, which I have been a fan of for a long time since their products seem to be the only ones to overpower my hair's reluctance to behave sensibly. Kerastase got the award for the Best Frizz-Controller with Kerastase Creme d'huile Oleo-Curl, and Best leave-in treatment went to Kerastase Noctogenist (which I still have to try...)

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